October Press Days
Just as we are about to wind down and relax after the fashion week, we are reminded by our work schedule of another pending event – yes PRESS DAYS are here! Showrooms and sale-reps offices are busy preparing press kits in time for the press days in the months of October.
But this year, 72 Smalldive has decided to take a different approach with our press presentation. Rather than only running the presentation within the confine of the showroom, which is physically far away for many of our buyers and journalists, we have decided to bring our press days to our network of social platforms. In this manner, information, product previews, and Q&As could be shared between buyers, press members, and our customers!
How do I participate?
Simple! Just click on the following fan pages of ours…
Press Days Programme:
Autumn’s Men & Winter’s Warmers
This years style theme is based on the Autumnal Man. Between 10 October and 1 November, we will be posting product images from AW2013/14 mens collection. A sneak preview of our exclusive handmade mens shoe collection will also be revealed. Check out our styling tips on how to upkeep an sporty and yet elegant lifestyle with 72 Smalldive mens accessories!
We did not forget our female customers! There will be a string of eye candy postings of products that will be available at our online shop, just in time for Christmas gift guide.
In the Press
Did you know that 72 Smalldive, albeit a small label, has caught the attention of international and renowned publications & media? Well find out the press mentions we have received from the past to the present, on our social network platforms
Behind the Scene
For SS14, the label has put extra effort to build a campaign that many of our customers could identify with. Interviews and snippets of our creative team at work will be revealed.
Amid the postings, we welcome our fans and followers to interact with us – tweet, comment, regram our posts and if you would like us to attend to your comments or questions simply hashtag #72Smalldive #OctoberPressDays !
Try Me Saturday
LAST BUT NOT LEAST!!! What’s a press event without a shopping treat! So we have decided that every Saturday between Oct 10 and Nov 1, 1 item from our web store will be available for sale at a super sweet price. Be that lucky person to grab that deal!!
To wrap it up, 72 Smalldive will be revealing its video clip showing the spirit and soul of the label (and of course our artisans in action)…more details to come!